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Break up with your iron.
Problem: People do not find it essential to use Bounce Rapid Touch Up 3-in-1 Clothing Spray instead of ironing.
Solution: Show them how much better their life could be after they break up with their iron.
Print Ads written as break-up letters breaking up with their iron in favor of Bounce Rapid Touch Up 3-in-1 Clothing Spray.
Bounce Radio Spot
00:00 / 00:15
This radio spot quickly encourages listeners to "break up" with their iron in favor of Bounce Rapid Touch Up 3-1 Clothing Spray allowing them to never be late again.
Print 1: Hannah Sharp (CW), Cecilia Ruiz (AD)
Print 2: Hannah Sharp (CW), Cecilia Ruiz (AD)
Radio: Hannah Sharp (CW)
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